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Secondly, be willing to give something back, in-fact make it an active part of your strategy. Taking an interest in the people that you want to support you is vitally important. I regularly support my followers by taking time each day to listen to their music, check out their Facebook pages or see what they are tweeting, and visibly show my support with likes, comments, and re-tweets. Look at your emerging fan base as a community that you are an active part of and you will begin to find that these all important likes and follows start to come naturally.

Thirdly, Don't think numbers, think ratios. Today it's easy to buy SoundCloud comments as many fans, followers, plays and likes as you wish for. You can get anything that you need and so these numbers by themselves are meaningless. So many times I come across an artist with apparently thousands of fans but only 24 plays on their latest track, or some similar disproportionate figure. Start thinking in ratios, meaning how much interaction do you receive in relation to the number of fans or followers that you have. Look to have a good interaction ratio and you will know that you are engaging your fans and building a healthy base.